Great news for Arunachal Pradesh tourism. According to a recent survey conducted by an IPSOS poll through Outlook Traveller magazine and its website, readers have voted Arunachal Pradesh their ‘Favourite Upcoming Destination’. The award will be presented to the Arunachal Pradesh Tourism Dept. on Jan 24 in New Delhi. The IPSOS poll is a survey conducted to measure consumer preferences in the travel and tourism sector where consumers get to rate their preferred choice of hotels, holiday spots, airlines etc.